O.k. a fair portion of this article is devoted to discussion of consumer usage and green trends, and that's all important to know in the real estate business. On the other hand, it's just fun to listen in on the design industry chatter every now and then to spot a trend on the horizon, watch it blaz
e across the sky and fade sheepishly, joining avocado and hot pink in their dated twilight.
e across the sky and fade sheepishly, joining avocado and hot pink in their dated twilight."Wenge, it’s been good to know you. Sunken Jacuzzis, we had some good times. Blue and brown, I can’t believe it’s over. But after a couple of years of same-old, same-old on the home-front, winds of change are blowing in. Some are driven by fashion, others by economic conditions and lifestyle shifts.
2008 will see waves of mainstream homeowners going green to save green, according to Ann Mack, director of trend spotting at JWT, a New York advertising firm. What Mack describes as a desire for 'Prius homes' is being driven in part by financial incentives. 'Major banks are offering energy-efficient mortgages for homeowners,' Mack said. Some changes are product-based (installing solar panels), while others are behavioral (holding out longer in summer before turning on the AC).
The way we interact with technology will significantly alter interior landscapes this year, experts say. In November, The Wall Street Journal published a story called 'Au Revoir, Armo
ire,' documenting the large-scale dumping of clunky TV closets in the new flat-panel era.
Michelle Lamb predicted the demise of the armoire in her trendspotting blog (michellelamb.typepad.com) nearly three years before the WSJ article was published. She’s already calling the next piece of furniture that will become obsolete: 'Desks. We don’t need them, now that laptops are replacing PCs.' You read it here first.
ire,' documenting the large-scale dumping of clunky TV closets in the new flat-panel era.Michelle Lamb predicted the demise of the armoire in her trendspotting blog (michellelamb.typepad.com) nearly three years before the WSJ article was published. She’s already calling the next piece of furniture that will become obsolete: 'Desks. We don’t need them, now that laptops are replacing PCs.' You read it here first.
Lamb, chairman of Minneapolis-based Marketing Directions, says this is the year we say goodbye to dark, Pottery Barn wood stains. 'There are two things going on: Deep, dark wenge had a long run-it’s time to move on. The other thing has to do with how we perceive wood and use it in
decorating,' she said. Homeowners are looking for dramatic graining and patterning highlighted by lighter, natural finishes.
decorating,' she said. Homeowners are looking for dramatic graining and patterning highlighted by lighter, natural finishes.Also on its way out in `08: the powerhouse blue-and-brown color scheme. What will take its place? 'Yellow and gray with white as a foil,' she said. (Martha Stewart is already there, as evidenced by the cover of her January Living magazine.) For more adventurous tastes, Lamb predicts layered blues, moving into purples, will be big, as will the purple-and-red combination."
For the full RISMedia Real Estate News story: http://rismedia.com/wp/2008-02-05/whats-hot-whats-not-spotting-the-new-home-trends-of-08/
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